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 Stratford 
214910 State Highway 97,
PO Box 51, Stratford, Wisconsin 54484
Phone: 715-687-4101
Fax: 715-687-3273
E-mail: Stratford@equitycoop.com | | |
Market Manager: Perry Wolff
Cell Phone: 715-966-4850
Dairy Sales/Field Service: Wade Schoneck
Cell Phone: 608-485-1491
Market: 715-687-4101
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Trucking Dispatch:
Wade Schoneck: 608-485-1491
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Regular sales: Monday through Thursday
| Monday: | Overnight Cattle (cows, fed cattle, and bulls) @ 9:30 a.m. Calves start @ approx. 10:30 a.m. | | Tuesday: | Market Cattle @ 11 a.m., Calves to follow. Dairy Cattle sell @ 11 a.m. (1st & 3rd Tuesday) | Wednesday:
| Market Cattle @ 10:30 a.m., Butcher Hogs, Sheep, & Goats @ 11:30 a.m.
Feeder and Beef Replacement Cattle @ 12:30 PM, Calves following the feeder sale | | Thursday: | Market Cattle (cows, fed cattle, and bulls) @ 10:30 a.m.; Calves @12:00 Noon | |
| Feeder Cattle: | Every Wednesday at 12:30 PM | | Fed Cattle: | Monday through Thursday | | Feeder Pigs: | 2nd Tuesday of the month at noon | | Butcher Hogs: | Every Wednesday at 11:30 AM | | Calf Auctions: | Every Monday - Thursday |
 Now Selling Certified Organic Cattle & Hay Each Tuesday
Hay sale Every Tuesday at 10:00 AM / Cattle Sale at 11:00 AM
Cattle accepted Monday night until 9PM and Tuesday until sale time.
Please have cattle to the market before start time. Things to remember: Bring your certificate with your first load
and have your cattle ear tagged.
Please call the market for more information or to schedule a farm visit. =========================================================================
Livestock Health and Supplies Catalog
Click here to open the Catalog to order vaccines and other livestock supplies
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ATTENTION EQUITY HOG PRODUCERS
Change in Hog Sale Schedule
| Feeder Pigs | Time | Butcher Hogs | Time | | 2nd Tuesday of the month | 12:00 Noon | Every Wednesday | 11:30am | | | | | |
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Phone: 715-687-4101 - Fax: 715-687-3273 - Email: stratford@equitycoop.com
Normal yard open receiving hours: for pickup/drop off/CLOSED on Sunday's
| Monday: | 7 AM - 9 PM For after hours loading please call the Market | | Tuesday: | 7 AM - 9 PM For after hours loading please call the Market | | Wednesday: | 7 AM - 9 PM For after hours loading please call the Market | | Thursday: | 7 AM - 9 PM For after hours loading please call the Market | | Friday: | 7 AM - Noon |
** FOR DROP OFF/PICK UP FOR NON-POSTED HOURS PLEASE CALL BRYON DOLL AT: 715-551-9136**
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Equity Livestock Sales - Stratford
Interested in getting our market reports texted directly to you on sale days?
Text the word Dairy to 715-600-5679 to receive market cow & calf reports
Text the word Beef to 715-600-5679 to receive fed cattle & feeder cattle reports
| Have you been having issues with the mail? Are your checks not getting to you in a timely manner? Equity Cooperative Livestock Sales offers Direct Deposit to all patrons. If you would like to sign up, please call (715) 687-4101 for information and questions. Thanks! |
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As of Friday April 10, 2026
| Fed Cattle (Sell most on Wednesdays) | Monday
4/6 |
Tuesday 4/7
|
Wednesday
4/8
|
Thursday
4/9
| | High Yielding Choice to Prime Grading Beef Steers & Heifers | No Test | 210-215 | 220-230 | 210-220 | | Choice Beef Steers and Heifers | No Test | 200-209 | 210-219 | 200-209 | | High yielding choice and prime Holstein Steers & Heifers | 200-210 | 200-210 | 210-221.50 | 193-205 | | Select and Choice Holstein Steers & Heifers | 181-199 | 181-199 | 195-209 | 185-194 | | Unfinished Steers & Heifers | Below 180 | Below 180 | Below 195 | Below 185 | | Cull Cows | | | | | | 20% sold from | 140-168 | 140-178 | 140-180 | 135-172 | | 60% sold from | 110-139 | 110-139 | 110-139 | 110-134 | | 20% sold from | Below 110 | Below 110 | Below 110 | Below 110 | | Direct Cow prices | Call for pricing | Call for pricing | Call for pricing | Call for pricing | | | | | | | | Organic Market (sold Tuesday) | | | | | | Good Certified Organic cows (for slaughter purposes) | | 140-149 | | | | Plainer quality, Lower Quality | | No Test | | | | Organic Market Bulls | | No Test | | | | | Organic Steers and Heifers | | 170-196 | | | | Cull Bulls (Most Sold on Wednesday) | | | | | | Most Market Bulls | 180-195 | No Test | 185-216.50 | 180-190 | | (thin, full and horned bulls discounted) | | | Below 185 | Below 180 | | Calves (sold by the head) | | | Lower | | | Good To Top Quality Holstein Bull Calves Sold | 1,300-1,700 | 1,000-1,300 | 1,000-1,500 | 1,200-1,675 | | Top Quality Holstein Heifer Calves | 800-1,275 | 400-600 | 500-600 | 800-1,000 | | Plain Quality Holstein Heifer Calves | Below 800 | Below 400 | Below 600 | Below 900 | | Good Quality Beef Calves | 1,600-2,110 | 1,100-1,550 | 1,400-1,700 | 1,600-2,110 | | Light Weight and Off Quality Calves | 800 & down | 700 & down | 700 & down | 800 & down |
| | | Feeder Cattle (Sold on Wednesdays) | | | Beef Steers under 400 lbs | 450-625 | | Beef Steers 400 to 600 lbs | 375-400 | | Beef Steers 600 to 800 lbs | 350-380 | | Beef Steers over 800 lbs | 250-290 | | Beef Heifers under 400 lbs | 425-555 | | Beef Heifers 400 to 600 lbs. | 350-410 | | Beef Heifers 600 to 800 lbs | 230-350 | | Beef Heifers over 800 lbs | 200-285 | | Holstein Steers under 400 lbs | 300-470 | | Holstein Steers 400 to 600 lbs | 250-395 | | Holstein Steers 600 to 800 lbs | 250-335 | | Holstein Steers over 800 lbs | 225-275 | | | Good quality beef cows bred for spring calving $2,800-$3,650/head
Good quality Black Cow/calf pairs $4,400-$5,000/ pair | | Breeding Bulls $3,500-$4,250/ head | | | | | | | | |
Mismanaged cattle sell at severe discounts. (non-vaccinated, non-weaned, bulls, horns, thin, old, and poor quality cattle)
* All start times are 12:30 PM for Feeder Cattle, Breeding Bull and Bred Beef Cow sales and broadcast on CattleUSA.com
Dairy Replacement Cattle
Call Market for detailed Pricing: 715-687-4101
| Top end milk cows: 3000-3400 /hd | | | Springing Heifers 2400-2800 /hd | | | Open Heifers Under 500# | | | Open heifers 500-700# | | Open heifers 700-900#
| |
| Hog Markets (Sold by the pound) | | | Butchers | 62-68 | | Sows | 52-56 | | Boars | 25-34 | | Slaughter Pigs | No Test | | | | | Feeder Pigs: (Sold by the head) PLEASE CALL THE MARKET | | | 85 lbs.+ | No Test | | 70-80 lbs. | No Test | | 60-70 lbs | 40-45 | | 45-55lbs. | 20.00-40.00/head | | 25-35 lbs | 15.00/head | | | |
2026 Negative Tested Feeder Pig Schedule:
April 14th @ Noon
May 12th @ Noon
June 9th @ Noon
| Sheep & Goat Markets 4/8/2026 | | | Sheep sold per pound | | | Feeder Lambs | 130-172.50 | | Market Lambs | 145-155 | | Cull Ewes | 70-80 | | Cull Rams | 40-45 | | Goats sold per head | | | Cull Does | 110-200/head | | Cull Buck Goats | 70-80/head | | Goat Kids | 10-25/head |
Early Consignments:
| Hay and Straw Markets 4/7/2026 | | | Large Square Grass Mix | $40-$65/bale | | Large Square Bales 2nd & 3rd Crop Alfalfa | 45-65 | | Large Square Bales of Rye Straw | 25-35 | | Round Hay Bales of Grass | $15-$25/bale | | Small Round Bales (Grass Hay) 4x4 | $15-$20/bale | | Alfalfa Rounds 2nd & 3rd Crop | No Test | | Small Square Bales of Straw | 4.00-4.50 | | Small Square Bales Hay (new crop first & second crop) | No Test | Round Cornstalk Bales or Soybean bales/bedding quality hay
(All Hay sold by the bale) | No Test |
*Equity-Stratford Upcoming Sales Schedule!
*Hay Sale Held EVERY Tuesday at 10:00am!*
NEXT SALE Tuesday, April 14th, 2026
EARLY CONSIGNMENTS:
(47) Small square bales of oat straw
(4) Round bales of baleage
(26) Round bales of 1st crop grass mix
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Upcoming Dairy Cattle Sale
Tuesday, April 14th at 11:00am
Cancelled!! Herd was sold Private Treaty
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Upcoming Dairy Cattle Sale
Tuesday, April 21st at 11:00am
Advance Consignments:
60 Tie Stall Cows - left out on pasture. Monthly herd health check. More information to come!
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For Sale Private Treaty:
WANTED: Needing Herds of cows from tie-stall to free-stall/parlor cows. Please contact
Wade at: 608-485-1491
For Sale: 30 Dutch belted parlor/free-stall milk cows. Various stages of lactation. For more information contact Wade at 608-485-1491
~SOLD~For Sale: 60 cow tie-stall herd. Majority of are Holstein with a few Jersey and Shorthorn. Many of the Holsteins are 1st, 2nd, and 3rd lactation. 82# tank average with a 4.2 BF, 100 SCC. Call Wade for more information at: 608-485-1491
For Sale: Ability to pick out 30-40 cows from a parlor/free-stall herd of 300. Over 29,000 RHA SCC yearly runs at 100 call Wade for details at: 608-485-1491
~SOLD~For Sale: 60 Tie-stall Holstein cows. 1st, 2nd, and 3rd lactation selling as a complete herd. 100% A.i'd to Black Angus bulls. Call Wade for details at: 608-485-1491
~NEW~ 20 Black Angus Beef Cows! All bred for spring calving. Call Wade for details at: 608-485-1491
For Sale: Opportunity to pick 20-40 2 year old Jersey X cows, all fresh less than 90 days or less, averaging 88 lbs. of milk with a 4.88BF. Call Wade for the price at: 608-485-1491
Notes:
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